Once your website has been designed and built, the next step is ensuring it gets found in the by desired users with the help of search engines. Search Engine Optimization, also termed as SEO, is the best way of improving and promoting website in order to boost the traffic by listing it on all major search engines. SEO is not only limited to increasing website traffics, it also increases the productivity of the website. SEO is vital for any business with an online presence. Many users today use search engines such as Google, Bing, and Yahoo to get information about various products or services. These search engines processes more than a billion searches in a single day. Many users admit that the information they get about various products or services online influences their purchasing decisions. With search engine optimization, you are able to reach a wide audience and ultimately attract more business to your website.