I'm Sapna, Senior Digital Marketing Expert with 5+ years of experience in SEO Optimization (both On-Page & off-page), SMM and PPC. I am wokring with one of team member, who is expert in Digital Marketing. ? I prefer to have long term business relationship with each client. For me, Success comes after client's satisfaction. I am fully updated with latest Algo: Google Hummingbird I believe content marketing can be treated as a distinct strategy, I see it as a necessary element of the SEO process. I know how to measure the results, interpret those results, and use analysis to make meaningful changes to get excellent results. Google adwords Metrics: Any time your ad is shown on a search result page via Google or the Google Network, this counts as one impression. If your keyword bids are too low, you might risk your ads not appearing on the first page, which may lead to missed opportunities for impressions, clicks, and even conversions. So we need to focus on this. While handling PPC projects,I always focus on these five things: Lets discuss in detail so that I can explain why I am a best fit for your project