-Creating Ad Campaign SEO & SMO -Promote both Offsite and Onsite activities and also the interactions that build ranking, profile and traffic. -Using On-Page and Off-Page SEO Techniques to produce high ranking for numerous keywords for different projects -Knowledge of Social Media and its use in Online Marketing. -Monitoring search engine rankings and generating weekly reports. -Content Optimization -Image Optimization(alt tag) -HTML Sitemap Creation & Analysis -XML Sitemap Creation & Submission -Robot.txt Creation & Analysis -Crawl Error Resolution -Canonical Issue Check -Back Link Analysis -Keywords Analysis -Competitor Analysis -Internal Link Structuring & Optimization -Image Promotion & Submission (Flickr, Photobuket etc.) -Video Submission (You Tube, Metacafe, Google etc.) -Google Local Map, Product Listing -Blog Creation (Wordpress, Blogger, Tumblr etc.) -Social Profile Creation(Twitter, Facebook, Linkedin etc.)