I am responsible for optimizing websites and online content to rank higher in search engine results pages (SERPs) for specific keywords and phrases. My primary goal as a SEO specialist is to improve website traffic and visibility through organic search. Here are some of the key services that I offer:
Keyword research: conduct keyword research to identify the most relevant and effective keywords and phrases to target for a website.
On-page optimization: optimize website pages, including content, titles, meta descriptions, headers, images, and internal linking, to improve their relevance and authority for targeted keywords.
Off-page optimization: build high-quality backlinks from other websites to improve the authority and relevance of a website for targeted keywords.
Technical SEO: ensure that a website is technically optimized for search engines by addressing issues such as site speed, mobile responsiveness, site structure, and URL structure.
Analytics and reporting: track website traffic, search engine rankings, and other metrics to measure the success of SEO campaigns and make data-driven recommendations for improvements.
Some of the key skills and competencies include:
Keyword research and analysis
On-page and off-page optimization
Technical SEO and website auditing
Content creation and optimization
Analytics and reporting
Link building and outreach
Social media optimization
Differentiators include:
Knowledge of specific industries or niches, such as healthcare, finance, or e-commerce.
Experience with specific CMS platforms, such as WordPress, Magento, or Shopify.
Experience with specific SEO tools, such as Ahrefs & SEMrush.
Certifications, Google Analytics.
Strong writing and communication skills for content creation and outreach.
Experience with local SEO