I do on-page and off-page optimization, site audit, crawlability, and indexability of each page of the website, experienced in google analytics for analysis of the website's performance and goal conversion and giving recommendations and implementation on it. Part of being an SEO is writing content and applying keyword research to drive traffic. It is also evident to use meta tags, title tags, h1s, and image alt text to optimize a web page. Once done with on-page optimization, I do off-page where I have my list of links for the backlinking process. I have techniques to search for websites that would accept guest posts. Once I have the guest websites I will do email outreach to them with good quality content that would make them interested in accepting the content and give me a guest post link from their website.