* Develop and implement interactive marketing strategies to improve search engine performance, attract users to websites and drive growth, resulting in annual traffic increases of an average of 23% year over year * Analyze data to identify trends, generate reports and adjust campaigns as necessary to produce the most optimal ROI * Prepare website evaluations and marketing proposals that attracted new business, resulting in an increased annual budget of 54% * Collaborate with internal teams to enhance design, usability, content and conversion points of websites and web properties * Manage social media campaigns and day-to-day activities, including scheduling regular updates, engaging in dialogue and answering questions when necessary *Remain current with industry trends to uncover new opportunities for clients’ websites