I will setup highly effective Google Ads or Google AdWords PPC campaign:
Steps Involved:
- Structuring your Google Ad Account based on your Website
- Keywords Research (Short tail and long tail)
- Structuring Ad Groups in proper KW themes
- Setting up Search Campaign in Google Ads based on your Website goals
- Ads Development (Responsive & Text Ads)
- Negative Keywords List to avoid unwanted traffic
- Keeping a close eye on Search terms to update search KW & Negative list
- Choosing right bidding strategy
- Conversing tracking using GTM to track leads and sales
- Remarketing Tag on all webpages (for retargeting)
- Setting up proper Ad extensions at campaign, ad group and ad level
- Landing Page Optimization (if applicable)
- Targeting right audience
- Smart Search Campaign
- Smart Shopping Campaign
Results You can Expect:
- Highly relevant traffic on your website
- Keywords with good Quality score
- High %CTR
Note: I do not guarantee any leads or sales as these results also depend on other factors like landing page experience, your product/service quality and price etc.