Google Shopping Feed configuration and setup, Merchant center settings configuration, Product feed optimization, Fixing issues/errors in the merchant center, Shopping campaigns developing and setup. The current campaigns audit and optimization. I have done below optimisation techs for Google Shopping. 1. Shopping Feed Optimisation I. Title Optimisation II. Keyword Optimisation III. Product Type Optimisation IV. Category Mapping 2. Optimizing the campaign structure 3. Add negative keywords 4. Find the profit and lose prodcuts 5. Bid Adjustments 6. Competitor Analyse and Keyword Optimisation