1) SMM strategy
2) Analysis of the brand environment
3) Goals and objectives
4) Analysis of the target audience
5) Compilation of the client's portrait
6) Brand reputation research
7) Selection of social networks
8) Content plan
9) Publication of content
10) Tone of voice
11) Cost budgeting
12) Free promotion methods
13) Cooperation with bloggers and judges
14) Target
15) Creatives for the target