I'm a digital storyteller with nearly five years of experience using graphic design video editing/production, and creative social media strategy to help businesses engage with their customers. In the past, I've worked with a variety of organizations ranging from small urban stores to national nonprofits like YWCA. I completed my undergraduate studies at The University of Alabama where I majored in public relations with a focus in creative and digital marketing. I'm well versed in a variety of platforms including Facebook, Instagram, Twitter, Youtube, Pinterest and LinkedIn to name a few. I'm also trained to use various scheduling and analytic reporting software including Hootsuite, Later, Google Analytics, Facebook Insights and Facebook Ad Manager. Some highlights include implementing a #GivingTuesday campaign that raised over $21,000 in 24-hours, and increasing attendance of a local concert series by nearly 65% with promotions relying mostly on social media strategy