I have been active in social media campaigns for the past decade. Just one of my major efforts was launching the social media platforms for Wayfair.com, now a $3.5 billion online retailer. I created contests, giveaways, sweepstakes that drove more than $2 million in incremental income. I also have successfully managed social media pages for a consumer products, consultants, a life coach, the Brown University Club of Boston and more.