As a social media manager, my role is to oversee and execute a brand's social media strategy across various platforms. I am responsible for creating and curating content that resonates with the brand's messaging and values and engages with its audience.
My day-to-day tasks involve planning and scheduling content, managing social media campaigns, monitoring and responding to comments and messages, and analyzing metrics to measure the performance of each platform. You stay up-to-date with industry trends and changes in algorithms to optimize content for each platform and constantly strive to improve engagement and reach.