To me, social media is not just something that college kids do in their spare time. It's more than that. I understand that social media is the No. 1 way that clients today can communicate with their key audiences and am ready to put my expertise to work for you. The first step is to have a comprehensive social media policy, so that each person who handles marketing for this brand knows what the key messages are, who our audiences are, and what we are communicating each week. I believe that creating a content calendar is the way to ensure that you are consistent with your outreach. At the same time, you have to be able to pivot on a dime to make sure that you are taking advantage of any opportunities that come your way, tapping into newsy or timely events to keep your content fresh. Do I sound like I know a lot about social media? I do! I have learned "on the job," so to speak, by developing a social media policy for local companies in my area. Achieving success in the social media marketing world requires the ability to update and share relevant content, engage with company followers, and cover special events to stimulate outstanding customer experiences and build a loyal client base. As an enthusiastic marketing professional with a comprehensive knowledge of diverse social media channels and strategies, I am well prepared to offer these strengths and many others to make a significant impact on your organization as your next Social Media Manager. Following are highlights of my qualifications: Overseeing social media content for companies while working effectively and collaboratively with bloggers, fans, and key influencers to propel corporate presence and customer engagement. Creating customer engagement and digital communication initiatives, such as contests and giveaways, to elevate brands’ image. Analyzing and reporting social media presence, engagement, and effectiveness across all platforms to boost overall impact and performance. Invigorating corporate brand identities through proven and innovative social media strategies designed to incorporate company values and talents.