I help grow, market, and manage all Social Media accounts. Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification. Generate, edit, publish and share daily engaging content (original text, images, video or HTML) that builds meaningful connections and encourages members to take action. Set up and optimize company pages within each platform to increase the visibility of company’s social content. Moderate all user-generated content in line with the moderation policy for each platform. Create editorial calendars and syndication schedules. Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information. I create original graphics, post, pdf, and any other needs.