Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules. Ensures brand consistency in marketing. Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram. Researches and monitors activity of company competitors. Creates and distributes engaging written content in the form of e-newsletters, web page and blog content, or social media messages.