As a business owner, you’re likely aware of the rising prominence of social media when it comes to marketing your brand. It’s true – these days, social media is no longer an option, but a necessity. Not sure how to navigate the many options for social media? Bewildered as to what platforms will serve your company best? We can help. STRATEGY & PLANNING. The Pay I.T. Forward team can guide you in every aspect of your social media strategy – what platforms are best suited to your brand, creation of compelling content, how to implement a strategic marketing plan and much more. We’ll learn your brand inside and out and work closely with you to create an ideal social media marketing plan. CREATION OF SOCIAL MEDIA PROFILES. If you don’t already have social media profiles, we’ll create them for you. If you do, we’ll add in anything you’re missing, complete with great graphics that allow everyone to recognize your brand. MONITORING OF RELEVENT COMMUNITIES. Who do you want to visit your social media pages? We’ll help you analyze your target market and reach out to the right people with strategic content to draw in potential clients. MONITORING OF MAIN COMPETITORS. What are your competitors up to on social media? We’ll carefully monitor their profiles and make sure your social media content stands out above the rest. REGULAR ACTIVITY ON ALL ACCOUNTS. Once your social profiles have been created, we’ll provide daily content on each account that will best support your business and interact with prominent industry accounts, helping you reach as many potential clients as possible.