In order to get where you want to go, you need a plan to get there. Business planning can be used for program development, funding, business expansion, start-up businesses, and more. When I work with someone to develop a strategic business plan, I keep it short and concise because nobody can (will) read a 30 page document. You can always get more detailed outside of the plan, but this is to ensure the feasibility and sustainability of the business. In business plans, the following are the sections that are usually included: Executive Summary Opportunity - What is the problem that needs to be solved, how do you know (data), and how can you prove it. Who is the target market, information from market analysis. Solution - How are you going to fix the problem? This includes market analysis, competition, operations, sales strategy (if service or product), marketing plan, and how you will measure success. Team - Description of team, who needs to be hired, what areas/jobs are and need to be filled. Financials - Includes: budget, forecast, cash flow analysis, operations, business expenses, capital expenses, revenue, diversified income sources, and other elements. Based on the business, and if it's new or existing, there may be the need to add additional sections. We will figure that out together. I am able to help with gathering data, proof of concept, needs analysis, competitive intelligence, and market analysis.