Minister of Tourism Harin Fernando said that they are expecting over USD 1.7 billion tourism revenue and over one million arrivals in 2022. He said that many airlines like Swiss air, Asus air and Aeroflot from Russia and Air France have added Colombo to their route network and this will help to boost tourism.
“In addition we will host three road shows in Hyderabad, Mumbai and New Delhi and these too would bolster arrivals.”We are aggressively promoting India due to its high connectivity.”
The stakeholders of the tourism industry in Sri Lanka, under the name “Save the Sri Lankan Smile” launched a campaign that has been built on a platform to bring a fast and effective recovery of tourism to Sri Lanka at Ramada Hotel in Colombo yesterday.
Through this campaign “Save the Sri Lankan Smile” we are expecting a significant number of tourist arrivals to be drawn in during the upcoming winter season. We also hope to reach over 4-5 million Sri Lankans domiciled in other countries,” said Nilmin Nanayakkara, a pioneer of the Sri Lankan tourism industry and Managing Director of a long-standing DMC, NKAR Travels and Tours (Pvt) Ltd.
The campaign, “Save the Sri Lankans Smile” will be enriched with its own Instagram/Facebook pages, YouTube channel and Web sites. With the launching of the campaign, the industry looks forward to having the national carrier and Sri Lanka tourism taking the lead driving the campaign.