Copywriting in today's world helps people to know more about the products and services available in the market without getting those pushy sales calls. There has been a tremendous change in the strategies of Sales and marketing over a period of decades. As in the traditional Sales approach, only the Salesperson has the power to demonstrate features and benefits of the product he/she is selling, in that way a salesperson can easily manipulate the customers according to his needs The Internet changed it all. Now every person has access to information about the products and services available in the market and also they are well aware of what they require. But they do not know what they need. Here comes me, I help people to advertise their businesses by use of correct and precise words. One word can convey a message that a whole book cannot. Let's approach our customers with the right words that they need to see in our sales letters, sales emails, blogs, newsletters, website content. Hitesh Shrivastava E: HiteshShrivastava0007@gmail.com