Strategy & Direction Empathizing and listening with humility, working hand-in-hand with users, identifying and defining their problems and needs, building and organizing the product roadmap, creating a user-centred business strategy and value proposition.. and more. UX/UI and Product Design Doing user research, collaborating with users and customers, designing and validating new solutions and experiences, prototyping high fidelity mock-ups, creating design systems and usability guidelines as well as conducting usability heuristics. Mobile App Fluent in iOS and Android mobile/tablet UI patterns, with a strong sense of interaction design. Able to create simple and intuitive mobile experiences that users love, with a deep understanding of mobile UX fundamentals, advantages and constraints.