I always try to catch the attention of my reader by using the tools of truth, sympathy and innovation besides giving most recent information available on the net on that subject or other accessible means.. I respect the views of others but not at the cost of principle and proven facts. To me, hiding of truth is a heinous crime because facts remain facts in spite of concealment . I know as a writer I am duty bound to educate my readers and try to add some real value worth while for them. I normally resort to analytical approach for which I use logic and sound reasoning with the help of applying my sense of getting optimal utilization out of my cache of words.I search the most proper word for my sentences specially where intense complex situation is stood in the way of comprehension. I think using greasy or complicated words is like a curse which must be avoided.