Create copy that grabs the reader's eyeball, pats it on the head, feeds it a donut, and makes it promise to return soon before releasing back into the wild. From a single sentence, to a bible-length rant, I have the chops to deliver sense numbingly soporific data in such a way that your visitors read it / love it / can't wait for the sequel. Like a chameleon I can adopt your current site's voice and style, if you insist, but I can also develop an over-arcing voice that can strengthen your brand. I can also create writing style / tone guides and edit lame old copy to conform to the new wowocity of the day.