It always seems impossible...until it's done. :)
A pro-active self-starter with passion for digital with skills within online marketing disciplines, social media, blogging, web content writing, digital advertising and E-Commerce. A solid, creative thinker with the ability to solve problems & add value. Having gained experience working for a successful E-commerce business in natural skincare industry to start with, I then got an opportunity to be involved in retail business which allowed me to compare offline and online marketing activities, identify that clear and consistent messaging across all channels contributes to a commercial success. This proved to be an invaluable insight to take and make a difference within my next role working for a home improvement company. The success here was to make the key decision makers aware of a multi touch point journey users now go thorough before becoming a customer and importance to deliver consistent, accurate and timely message across all channels both online and offline.
WORK EXPERIENCE/SKILLS
• Wordpress based website maintenance & management
• Wordpress PPC Landing Pages Creation & Optimisation
• Working on new Drupal 8 site for Home Logic (cooperating with developers’ team to establish the right direction in terms of design, structure & user experience)
• Full Facebook Paid Advertising Management (creating ad copy, visuals, audience targeting, Facebook custom audiences, remarketing, lookalike audience targeting, campaign assessment and analysis)
• Website traffic generation – Paid, Organic, Direct, & Social
• Google Adwords Management (keyword research, search ads creation, display ads creation, ads performance measurement & optimisation, budget management, remarketing, in target and affinity audiences analysis)
• SEO optimisation of the site according to Google Guidelines & best practices
• SEO Site Auditing – canonical tags for duplicate content, link audit, meta tags audits, corner stone content vs thin content
• Calendar/Post Creation for Social Media
Work Terms
I am very flexible in terms of working hours, payment options but I do have my preferences, which we can discuss subject to work agreement.