I've worked closely with Charlotte for the past couple of years. She worked on our social media strategy. This included research, working with external suppliers, internal strategy sessions and a consumer survey. Following her internship, we knew we had an undiscovered gem in Charlotte and despite t
he fact that we didn’t have an open position / or budget, we found creative ways to keep her working with us over the next two years. She helped build and support the social media team, defining the tone of voice, content and building an interactive following. As well as assisting on various communications projects, her biggest project involved the re-launch of the Max Havelaar website. See www.maxhavelaar.nl.From it’s infancy in choosing the right agencies to work with, re-designing the entire look & feel, storyline and content, Charlotte helped lead the project. Charlotte is young and inspiring. She is knowledgeable about sustainability, certification programs and how they work.
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Jenna Heysters