I'm a Product professional with design and growth experience. I began my career as a digital designer, then went on to marketing and growth until landing in the Product department. I have a background in analyzing consumer demands and looking for new methods to innovate.

I was in charge of designing growth strategies, agile management, and backlog prioritization for financial application verticals as a producer. I have worked on products such as Loyalty, Rewards, Digital Wallets, Payments, and Marketplaces. I worked on Blockchain and Big Data initiatives.

I assist software organizations in reducing uncertainties by understanding their users' requirements and pains, conducting product discovery research, and conveying them to the development team in the form of insights.