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Skills

  • Sales

Services

  • Business Development

    $150/hr Starting at $500 Ongoing

    Dedicated Resource

    Multi-channel, multi-product sales development strategist

    Sales

About

Consumer Product Biz-Dev Expert: Proven VP Sales, Product Strategy, North America | Helping Companies Translate Their Business Goals to Reality

Omni-channel, Consumer Product:
• Brand and Business Development
• Product Strategy
Helping Companies Translate Their Business Goals to Reality
• Broadened account base and market channels
• Expanded shelf-space, brand presence and loyalty
• New and sustained key account relationships
• Tightened sales process and improved closing ratios
• Increased average order and rate of sale
• Market timed product introductions and high-impact line extensions
• Best practices and continuous improvement in sales and operations
• Growth of commitment and loyalty from reps and accounts
• Strategic trade show planning and effective trade marketing
• Increased profit and brand equity
• Better decision making, faster growth, fewer mistakes

Barney started his career with Hyatt Hotels rising to the level of Food and Beverage Director. The next phase of his career, in retail and wholesale, began with the positions of Sales Manager and Buyer with Macy's Corporation, subsequently operating a successful independent sales agency, and as Director and VP of Sales with two consumer product companies. Barney is involved in spearheading complete business operations - sales & product management with accountability for profitability; forecasting targets and executing them. He is a quick learner with strong management skills and laser-like ability to analyze issues and drive improvement to increase efficiency in operation and decreases in expenses with minimal resources. He's enthusiastic, self-motivated and hands-on leader with experience in all aspects of management, operations planning and seamless execution with exceptional analytical skills and natural ability to organize complex details into actionable plans.

Barney is skilled at defining priorities, determining brand and resource investment. Product & Channel expertise in brand building, merchandising and trade communication, Barney understands the big-picture of an organization and works effectively with all.

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