Digital Marketing Executive
I am Daisy Tekade working as SEO Analyst At Optimized Infotech.
My role and job responsibilities are listed below:
SEO (Search Engine Optimization)
1. On Page Optimization
? Keyword Research
? Title tag optimization
? Initial Site Analysis
? H1, H2, tag optimization
? Meta tag optimization,
? HTML/XML sitemap submission,
? Robots.txt file submission,
? Image Optimization
2. Off Page Optimization
? Link Building - (Directory Submission, Article Marketing, Submitting Press Releases, Business Directories, Local Classifieds, Online Reputation Management, Social bookmarking, Search Engine Submissions, Sitemap submission)
? Link Building Reporting
SMO (Social Media Optimization)
1. Generating traffic and leads through Social media platforms.
2. Media platforms as Facebook; Twitter; Google+; Pinterest; Tumblr and more.
3. Paid campaigns for increasing brand awareness in short period of time
Also, Handling the Google Webmaster Tool and keeping track of websites by using Google Analytic s Tool.