Digital.Rost agency for integrated Internet marketing Integrated Internet marketing is a strategic approach to running a business on the Internet, which combines various channels and tools to achieve maximum effect. The main components of integrated Internet marketing include: Search Engine Marketing (SEM): Search Engine Marketing SEM includes website optimization to increase its visibility in search engines (SEO), paid contextual advertising in search engines (SEA), and reputation management in search engines. i ( SERM) Social media marketing (SMM): The use of social media to promote a brand, gain an audience and interact with it. The complex of social marketing activities includes promotion of the company’s products on the company’s pages, popularization of the company’s pages and promotion of the company’s products on the pages of partners (influence marketing) Targeted advertising: Advertising is aimed at an audience selected for they are a marketer with parameters and displays such as how to become, like, locality, hobbies, gardening, etc.
This type of advertising can be set up using:
● Facebook Advertising Account for displaying it on social media pages on Facebook and Instagram
● Google Advertising Account for displaying it on pages of partner sites and Youtube video hosting platforms
● Also There are less popular systems for setting up targeted advertising such as banners. , teasers, text formats Content marketing: Creation and expansion of valuable content (articles, blogs, videos, etc.) to gain respect and enhance authority brand.

Electronic commerce: Sales of goods and services via the Internet, online platforms and marketplaces.

Email and marketing automation: The use of email for communication with clients and potential clients, as well as automation of marketing processes using chatbots, automated sales funnels.

Analytics and measurement: A variety of data analysis tools to assess the effectiveness of campaigns and make adjustments to strategy.