Martech should be simple
Global multicultural marketing executive with eighteen years’ experience in brand and digital marketing, customer experience management, CRM, digital analytics, and digital strategy and transformation in automotive, retail and ecommerce, financial services, telecomm, consumer goods, printing & publishing, entertainment/music and integrated marketing services industries. Key strengths in B2C and B2B integrated marketing with multinational Fortune 500 and new venture companies in U.S.A., U.S. Hispanic market, Latin America, Asia, Middle East. Bilingual: English & Spanish. MBA. Master in Digital Marketing.
I'm passionate about digital strategy and new technologies. I understand and believe in the power of digital technologies, channels, and data to help companies better connect with their customers and transform their businesses. I develop strategies that inspire the creation of digital content, interactions, and services to improve consumer experiences and business results.
Specialties: Spotting opportunities and trends before they happen. Finding clever ways of getting job done and solving business problems. Connecting the dots around business and consumer insights, and articulating digital concepts and solutions in a clear and compelling way.