SEO/SMM/PPC Expert

? An experienced and talented Digital Marketing and Business Development Expert (Corporate Marketing) who has the motivation and right skill sets needed to ensure targets are met and everything gets done on time and to budget.
? Having 8+ years of experience in Market Research, Business Development, Sales & Marketing, Client Relationship Management & Developed and execute integrated marketing communication plans in diversified sectors. Adept at developing effective marketing material networking with business decision makers and turning business prospects into buying customers.
? Excellent written and spoken communication skills, strong analytical skills and attention to detail, ability to interpret and condense information from multiple data sources. Ability to learn the given role fast and work without the need for direct supervision, multi-tasking and timely completion of all assignments OR targets. Looking for a suitable position with a company that employs smart people and offers its staff great opportunities to learn, grow and succeed.
AREAS OF EXPERTISE - MANAGERIAL
? Able to work independently in a fast paced and rapidly changing environment. ? Build business in new markets and areas. ? Can identify threats as well as opportunities ? Developing and motivating teams to do better ? IT literate and proficient in Salesforce & Zoho Platform, MS Word, Excel, Power Point and Outlook. ? Comfortable in dealing with Directors, Senior Managers or Executives ? Developing business relationships through networking
PERSONAL
? Able to cope with pressure and work in a fast-paced environment. ? Willing and capable of learning and adapting quickly ? Understanding a client’s needs and issues from a business point of view ? Ability to communicate in a clear and effective manner ? Having the patience to deal with multi decision maker sales processes ? Ability to always maintain self- motivation and be consistently pro-active.

Work Terms

Skills:

1) Keyword Analysis

- Keyword Research (exact Volume, broad volume, phrase volume)
- Long Tail & Short Tail Keyword Research
- Keyword Research as per network device users (Laptop/PC, Mobile WAP, Others)
- Keyword research as per Location
- Keyword Research as per competitors
- Keyword research as per content
- Keyword research using A/B experiments (for high budget clients only)
- Tools I use - SEM Rush, Market Samurai and Google Adwords

2) Competitor Analysis

- Link Building Analysis
- Keyword Analysis
- Keyword Placement Analysis
- Gap Analysis
- Social Presence Analysis
- Tools I use - IBP, Internet Marketing Ninja, SEM Rush, Woorank and Spyfu

3) High Quality Link Building - (White Hat Style)

- Geo Graphical based
- Broken Link Building
- Natural Anchor Tags
- Niche Based
- Relationship Based
- Infographics
- Social Shares
- Link Opportunity Discovery (Local Clubs, Local Communities etc.)
- Tools I use- Ahrefs, Majestic SEO and Links Research Tools

4) Social Media Marketing

- Facebook/Google Plus/Twitter/YouTube/Linkedin/pinterest
- Local Offers marketing
- Users Engagement
- PPC Campaigns
- Viral Marketing
- Competitor Analysis
- Tools I use - Buffer App, Hootsuite, twitrly and more..

5) Google Place

- Local Places Submissions (Google, Bing)
- Citation Building
- Map Submissions

6) Google Adwords

- Multiple ad campaigns
- Single ad for multiple keywords
- A/B experiments
- Landing Page Analysis
- Keyword Analysis
- Cost Analysis
- CTR Analysis
- Competitors Analysis

Work Process - (Every Project is different policy)

Step 1: Website Analysis (On Page & Off Page)
Step 2: Questionnaire Round (Here we do discussion with client about project like expectations, target customers etc)
Step 3: Competitor Analysis
Step 4: Time & Cost Analysis
Step 5: Initial Stage Analysis (To know where to start)
Step 6: On Page Optimization
Step 7: Off Page Optimization
Step 8: SERP Tracking & Reporting
Step 9: Auditing & Reporting
Step 10: Implement new process