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Skills

  • Inbound Marketing
  • Content Marketing
  • Creative
  • Marketing
  • Content
  • Copywriting
  • Inbound
  • Inbound Sales
  • Social Media Advertising
  • Social Media Marketing
  • Content Analysis
  • Content Marketing Strategy
  • Content Marketing Writing
  • Content Strategy
  • Copy

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Services

  • Content Marketing Strategy

    $50/hr Starting at $500 Ongoing

    Dedicated Resource

    Services included: Content Strategy, Social Media, Brand Storytelling, Creative Copywriting, Growth Hacking, Digital Marketing, and Graphic Design.

    Brand IdentityBrand StrategyBrandingCampaign PlanningContent

  • Graphic Design

    $50/hr Starting at $150 Ongoing

    Dedicated Resource

    Services included: Graphics, Animation, Video, Logos, Websites, Banners, Flyers, Advertisements, and more.

    AdvertisingContent MarketingDesignGraphic DesignInbound Marketing

  • Creative Writing

    $50/hr Starting at $250 Ongoing

    Dedicated Resource

    Services included: Copywriting, Blogging, Website Optimization, Articles, Taglines, Social Media, Advertising Campaigns, etc.

    Article WritingBlog WritingBloggingContent CreationContent Marketing

About

Social Media Storyteller | Inbound Marketer | Content Strategist | Brand Manager | Creative Copywriter | Memeologist | Graphic Designer | BrandGenes.com

James is a 1-man digital marketing army; part inbound strategist, brand engineer, creative copywriter, content hacker, and graphic designer. He's passionate about finding unique, creative ways to tell brand stories and help businesses stand out online.

James fell in love with digital content at an early age. When he was in HS, he built a fitness blog to over 5,000 monthly views and it was love at first sight. He would go on to graduate from Emerson College with a degree in Marketing Communications and minors in Business, Entrepreneurship, and Psychology.

Since then, he has consulted for over a hundred businesses and personally managed the growth of more than a dozen brands through social media, influencer campaigns, email marketing, blogging, and search engine optimization. From consulting with a top social network to improve its algorithm, to booking TED Talks for a Lockheed Martin executive, to launching a new luxury fashion brand for women, to managing the launch of a travel cryptocurrency to millions of investors, to split-testing campaigns to increase marketing ROI for a pharmaceutical company, to helping a self-help author grow a book into an education curriculum now in schools around the world — James's digital marketing experience & expertise is unparalleled. This along with a unique combination of creativity, strategy, and resourcefulness makes him a valued asset to any business in the digital age.

Today he operates as the co-founder of BrandGenes, where he builds iconic brands through creative content marketing campaigns & innovative inbound strategies.

• Work: brandgenes.com
• Twitter: twitter.com/brand_genes
• Blog: blog.brandgenes.com

He also offers a Social Media Starter Kit — a program for businesses who want to take their presence from 0-100 on social media.

• Social Media Starter Kit: smstarterkit.com

If you have any questions or want to get in touch with him, feel free to email him at james@brandgenes.com.

Work Terms

Achievements:

• Helped an education brand grow from 0-15k followers in 9 months while launching 3 books, a clothing brand, an afterschool program, and an educational curriculum now in schools around the world — all without spending a dime on advertising (see case study in portfolio).

• Launched a new travel cryptocurrency to millions of investors and helped them grow from 0-20k followers in 6 months while scaling their platform to 600k hotels, 250k vacation homes, and 700 airlines (see case study in portfolio).

• Successfully launched a luxury fashion brand in the US market, took their social media following from 0-30k followers in 4 months, and wrote a business plan that secured them $3 million in investment (see case study in portfolio).

• Helped a Lockheed Martin executive grow their online presence from 0-50k followers and establish them as an influencer in their niche, while booking dozens of keynotes, TedTalks, and other events.

• Optimize a pharmaceutical brand's social media advertising campaigns to generate more leads and increased their inbound marketing by 60% in 3 months by split-testing over 100 variants.

• Increased an encypted notes application following by 6k in 4 months, boosted product downloads by 10%, and increased the SaaS conversion rate by 25%.

• Managed ~25 different clients for a content marketing agency and built dozens of clients' SEO presences on Google to rank them on the 1st page and generated over 100k new followers on social media pages.

• Consulted for a major social media platform beta test new features where I assisted with the launch of several ground-breaking social technologies and helped the social network weed out many bugs in its algorithm and content feed.

• Launched a life coach's presence and helped her build her following from 0-5k in 2 months with no ad spend.

• Got 2,000 paid subscribers for a SaaS in less than 3 months while I was in college.

• Built a fitness blog to 5,000 monthly views when I was 15.

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