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Skills

  • Data Collection
  • AB Testing
  • Blog Creation
  • Blog Writing
  • Communications Planning
  • Competitive Analysis
  • Concept Development
  • Content Designer
  • Content Development
  • Content Writing
  • Customer Analysis
  • Data Management
  • Database Marketing
  • Go To Market
  • Go to Market Strategy

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Services

  • Marketing and Sales Content Development

    $125/hr Starting at $250 Ongoing

    Dedicated Resource

    Jim offers expertise in the development of Blogs, Data Sheets, White papers, and Power Points in the areas of CRM, Marketing, Sales, Sales Enablement, and B2B Go-to-Market Strategies. Working for companies...

    AB TestingBlog CreationBlog WritingCommunications PlanningCompetitive Analysis

About

Partners for Sales and Marketing Collateral Needs

Stafford has 20 years’ experience in MarTech and Data Science subject areas working for leading software vendors including: Demandbase, Pega (Customer Experience AI and decisioning), SPSS/IBM (Data Science), Oracle (Oracle Marketing Cloud), Unica, and Siebel. Playing a Solution Consultant (CX SME) role over many years, Stafford has been engaged in the entire CX solution sales-cycle. This involved initial customer discovery (pain-points/challenges, goals/KPIs, and associated gaps in the Martech and Resource stack that needed to be addressed), and follow-on POVs, executive level meetings, and demos facilitating successful sales engagements.