At my core, I am a former project coordinator turned digital marketer.
I have successfully managed and organized numerous Medicare OE campaigns, from marketing pass off through delivery to consumers. I combine marketing campaign structure with Agile project management strategies to ensure a smooth transition from end to end and insurance of deliverables meeting target dates. I have a prior track record of meeting due dates and finding ways to deliver the ‘undeliverable’ from time to time.
While my love is writing, and with that content marketing, I can do it all. I can jump into a generalist role or wear any hat required. I am not afraid of a challenge, nor do I back down from them. My true passion is creating, either through a blog or email content or assisting those in need of a style guide and branding.
What I bring to your marketing team:
Campaign Management: Setting SMART goals and KPIs, Developing creative briefs
Project Management: Agile methodologies
Software: Canva, MS365, Google Suite, GitHub, Sketch, WordPress
Languages: HTML5, CSS3
Branding: Creating/Applying style guides
Customer Insights: Developing buyer personas and empathy maps
Content Marketing: Creating engaging content for the target audience in all stages of the buyers’ journey
Email Marketing: Creating compelling subject lines and open worthy emails
Social Media Marketing: Creating content and strategies for Facebook, Instagram, Twitter, LinkedIn
SEM: Creating Google Ads
SEO: Choosing strategic keywords and creating content based on keywords
Metrics Reporting: Data collection to measure, assess, and optimize campaign performance.
Want to talk?
Reach out to me
"The best revenge is massive success."
- Frank Sinatra
Work Terms
Long term or short term projects.
East coast time zone but flexible.
Pay rate dependent on tasks and need, $20+/hr or project-based lump sum, paid over time at milestones
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