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Skills

  • Analytics
  • Customer Acquisition Strategies
  • Design
  • Ecommerce
  • Google Analytics
  • Marketing

Services

  • Web Analytics, Google Analytics

    $5/hr Starting at $500 Ongoing

    Dedicated Resource

    We start by listening to your needs and objectives and then conduct a qualitative and quantitative analysis of your business and the competitive arena. We know how to interpret web analytics and use this...

    Google Analytics
  • Ecommerce

    $5/hr Starting at $500 Ongoing

    Dedicated Resource

    Strategy & Planning Shopping Cart Selection Design & Development Marketing Analytics & Measurement Customer Relationship & Development Remarketing Cart Abandonment

    AnalyticsDesignEcommerceMarketing
  • Customer Acquisition/Lead Generation

    $5/hr Starting at $500 Ongoing

    Dedicated Resource

    So you’ve built the web site you want, Now let’s get you some traffic and convert them to customers. I will help you fill the funnel. Here’s how: Search Engine Marketing Online Advertising Social Media...

    Customer Acquisition Strategies

About

Smarter Marketing/Better results

After a 30 year career in marketing - my goal is still the same: provide smaller and midsize businesses state of the art marketing and superior results.

Over the last 14 years, as President of Multi-Channel Marketing I have developed and managed online and offline marketing and advertising, direct marketing, ecommerce and search engine marketing programs for national, international and local clients. I have a particular interest in helping start-ups, mid-sized and smaller businesses achieve their marketing objectives and grow their business.

I have had management and P&L responsibility for three different companies, including head of the direct marketing division at Saks Fifth Avenue,a leading direct marketer of educational products and a multi-unit specialty store. I have also held marketing positions at Grey Advertising and Bloomingdale's.

I serve on the Board of Directors of the Franklin Street Arts Collective (DBA) FRANK Gallery – a non-profit organization offering access to contemporary art by established local artists, and a welcoming place for art lovers to gather on historic Franklin Street in downtown Chapel Hill.

A native New Yorker, I have a BA in History from Queens College, an MBA in Marketing from New York University. I'm also a former Peace Corps Volunteer who spent two years in Honduras

Work Terms

Flexible and based on each client's unique needs.

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