Focusing on Transformation & Impact:
"Crafting Visual Stories. Delivering Lasting Impact." (Mission: storytelling, Promise: impact, Brand: impactful)
"Elevating Ideas. Designing Experiences
Case Studies:
Detailed case studies are crucial. They delve into the project's goals, target audience, research, design process, and results.
This demonstrates their problem-solving skills and the impact of their designs.
Focus on Process:
Good designers don't just show the finished product. They explain their thought process, including sketches, wireframes, and iterations.
This reveals their design methodology and attention to detail.
2. Verbal Communication:
Clear and Concise Language:
Designers need to articulate their ideas clearly, avoiding jargon when speaking to non-designers.
They must be able to explain complex design concepts in a simple and understandable way.
Active Listening:
Effective communication involves listening to client feedback and understanding their needs.
Designers must be receptive to criticism and willing to adapt their designs accordingly.
Presenting Design Rationale:
When presenting designs, designers explain the rationale behind their choices, justifying their decisions with logic and evidence.
They connect their designs to the project's goals and objectives.
3. Digital Presence:
Online Portfolios:
Websites and online platforms like Behance and Dribbble allow designers to showcase their work to a global audience.
They can include descriptions, process documentation, and client testimonials.
Social Media:
Social media platforms are used to share work, engage with the design community, and promote their services.
Designers can use platforms like Instagram to visually showcase their work.
Written content:
Many designers maintain blogs, or write articles on platforms like medium, where they discuss design trends, techniques, and their own design philosophy.
Key Elements of How Designers Talk About Their Work:
Context:
They provide context for their work, explaining the project's background and goals.
Purpose:
They emphasize the purpose of their designs, highlighting how they solve problems and achieve objectives.
Impact:
They demonstrate the impact of their designs, showcasing how they have helped clients achieve their goals.
Passion:
Good designers communicate their passion for design, conveying their enthusiasm and dedication to their craft.
In essence, designers tell about their work by combining strong visual presentation with clear and effective communication, emphasizing their problem-solving abilities and the value of their designs.
Work Terms
None.