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Skills

  • Advertising
  • Analytics
  • Cash Flow Analysis
  • Commercial Finance
  • Commercial Strategy
  • Consulting
  • Excel
  • Financial Analysis
  • Financial Modelling
  • LinkedIn Ads
  • Management
  • Microsoft Excel
  • Modeling
  • Power BI
  • Pricing Strategy

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Services

  • Commercial Finance Expert

    $90/hr Starting at $350 Ongoing

    Dedicated Resource

    As an experienced commercial finance professional, I have spent 15 years helping businesses grow by giving senior managers better, more insightful information on which to base decisions. I specialise...

    AdvertisingAnalyticsCash Flow AnalysisCommercial FinanceCommercial Strategy

About

Commercial Strategy // Financial Analysis // Reporting & Dashboards

As an experienced commercial finance professional, I have spent 15 years helping businesses grow by giving senior managers better, more insightful information on which to base decisions.

I specialise in building data models and reporting tools using Excel and Power BI, particularly when source data is housed in multiple locations (systems or individual files).

Recent freelance projects have included:

- Building a dynamic forecast model for financial statements (P&L, cashflow & balance sheet).
- Modelling audience and advertising revenue for a TV programme acquisitions.
- Analysing customer data in order to model long profitability.
- Building management reporting decks for a number of SMEs.
- Writing a VBA script to scrape and consolidate data from 100s of individual files.

You can find details of my other roles for companies such as Viacom, CNN & WPP on my LinkedIn page.

If you have any modelling or analysis needs, I would love to discuss your project over Skype or similar.