Growth marketing visionary driving digital transformation with data, AI, and innovative strategies to scale brands.

I am a growth marketing leader with 18 years of hands-on experience helping global brands scale through data-driven strategies and digital transformation. My approach combines creative thinking with analytics to deliver measurable results in areas such as brand positioning, customer acquisition, digital experience optimization, and AI-powered marketing solutions.

I've worked across industries, from fintech and consumer goods to HR-tech and SaaS, with a focus on full-funnel marketing strategies and cross-functional collaboration. I specialize in creating high-performance teams, aligning marketing, sales, and product functions, and executing go-to-market strategies that drive substantial revenue growth.

My work spans everything from AI-driven customer segmentation to conversion optimization and search experience optimization (SXO), all aimed at enhancing customer engagement and driving long-term business success.

When I'm not strategizing on marketing campaigns or transforming digital experiences, I enjoy travelling, playing strategy games, and exploring new technologies to stay ahead of industry trends.

Work Terms

I am committed to clear and transparent communication throughout our projects. I prefer to set clear goals and expectations at the start, providing regular updates to ensure everything stays on track. Payment terms are flexible, depending on the project scope, and I am open to discussing both milestone-based payments and hourly rates. I am available for communication during there European daytime and North American morning, but can adjust to accommodate different time zones if needed.