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Skills

  • Advertising
  • Analysis
  • Business Development
  • Competitive Analysis
  • Consulting
  • Editing
  • Leadership
  • Management
  • Market Research
  • Marketing
  • Project Management
  • Research
  • Social Media Marketing
  • Writing

Services

  • Marketing and Communications Consulting

    $150/hr Starting at $25 Ongoing

    Dedicated Resource

    Accomplished marketing and communications professional with over 15 years experience in marketing, advertising and project management. Experience working with clients in healthcare, packaged goods, entertainment,...

    AdvertisingAnalysisBusiness DevelopmentCompetitive AnalysisConsulting

About

Strategic Marketing & Communications Consultant

Accomplished marketing and communications professional with over 15 years experience in marketing, advertising and project management.

Krames StayWell: 2014 - 2105
Executive Editor/Account Manager
Managed all aspects of the publication process for high profile association products and portfolios, including working with production, design, marketing, customers and sales. Developed editorial work plans and managed teams throughout new product development process. Project management, content review/editing.

University of Pennsylvania Health System: 2012 – 2014
Strategic Marketing: Heart & Vascular
Developed and implemented marketing activities for Penn Medicine Heart & Vascular Service line. Developed strategy and goals for each campaign; evaluated & reported impact & outcomes. Implemented new social media platforms as part of ongoing digital and community engagement strategies. Developed & implemented digital campaigns in collaboration with external vendors & internal digital team. Ongoing market and competitive research. Responsible for copy and content review/edit as needed to ensure clinical and branding accuracy.

The Children's Hospital of Philadelphia:2004 – 2012
Senior Marketing Account Manager
Responsible for planning, implementing and evaluating strategic marketing initiatives for assigned clinical services, and related marketing activities, in support of overall CHOP Institutional strategic growth. Managed marketing strategy development and implementation. Managed development of all collaterals, web/social media presence, and outreach events. Ongoing competitive and market review.

Tierney Communications: 1999 – 2004
Account Director
Manage brand strategy, media and creative development of advertising for national brands. Market and consumer research. Budget management. Competitive market reviews and analysis. Manage community and sports event sponsorship advertising.

Work Terms

Hours of Operation: 9 am to 3:30 PM ET (with flexibility as needed)

Rates: Hourly rate may be negotiable depending on scope of project

Preferred Method of Contact: Email