The "write stuff" to intrigue and motivate your audience.

A well-seasoned, published, educated writer providing clients with the words to attract, hold, and productively impact audiences. That may mean first assisting the client in audience identification and in sorting out the images and ideas to produce the desired audience behavior. Ultimately, it means writing to inform, instruct, persuade, and/or entertain, and usually some combination of all four. My ability to deliver is amply manifest in successful funding proposals, operational manuals, training courses, prize-winning speeches, media articles, book manuscripts, and even comedy routines (I am seriously funny, and you can be, too). NOTE: Guru is a new venture for me -- temporarily reflected in my rate -- but my experience, both quantitatively and qualitatively, is easily established.
A well seasoned writer, though relatively new to Guru. Published, educated, creative, and versatile. Writing products include two books, successful grant and funding proposals, operational manual

Work Terms

The phrase, "under-promise and over-deliver," does capture the spirit of my working business attitude, but it is awkward for a professional writer boasting a precise grasp of language. The problem is not merely imprecision, but one of actual (however benevolent) deception. I do promise to provide the best quality work possible, -- no "under-" nor "over-promise" there -- and I cannot over-deliver on that. If I under-deliver, then do not pay me. In a certain product context -- say a speech or lecture -- imprecision and vague nuance might be not only appropriate, but functionally exactly what is needed. Whether a functional context of broad nuance or one requiring technical or scientific accuracy, the focus of the effective writer must always be that of absolute precision. He knows what he is saying, even if through the voice of Huck Finn. In the context of work terms, I mean what I say and say what I mean; client and writer can trust in their agreement.