Spark a conversation with your audience through real, relatable content.
I draw on experience writing both straight editorial articles and ad copy to craft content that talks to your readers in a way that gets them talking back to you.
Some of my specialties are blogging, web content, Facebook advertising, sales letters, email campaigns, profiles, interviews, and case studies.
My editorial experience has been invaluable in crafting sales content that grips readers. I start with the premise that people's number one interest is themselves.
Whether I'm writing an objectively reported piece of journalism or sales copy, both connect to readers on their own level and engage them in a legit conversation.
How many creative types do you know who lust after combing through documents to find out how the cost of all-flash storage compares to disc? Likewise, how many analytical types can spin a colorful or gripping narrative from a few sparse facts? You have to be a voracious gatherer and checker of facts on the left swing and then an imaginative storyteller on the right swing. That's why my first love was journalism -- not just reporting or writing. It's the weaving together of facts with creative narration that I've always had a passion for.
It could be a brief sales letter, a FAQ page, a technical whitepaper, or a founder profile. I strive to write persuasive, engaging content that is stimulating, real, and relatable to discerning or even jaded consumers.
Work Terms
Open/negotiable.