Results-driven Marketing Content Specialist with a proven track record of crafting compelling, data-driven campaigns and strategies that boost engagement, drive lead acquisition, and enhanc

I am a results-driven marketing professional specializing in lead acquisition, reactivation strategies, and product marketing. My expertise lies in crafting multichannel communication strategies and designing user-centric campaigns that drive engagement and conversions. For instance, I redefined Marketing Lead Reactivation strategies to acquire ~30% additional assignable leads, converting at 3%, and introduced a standardized scholarship workflow that doubled conversion rates from 7% to 14%.
In product marketing, I thrive at the intersection of research, strategy, and execution. I successfully created SEO-optimized landing pages that drove significant traffic, such as achieving ~10,000 daily users for the launch of a cutting-edge analytics program. My ROI Calculator landing page attracted over 1,000 users in its first month, demonstrating the impact of delayed onboarding. I’ve also designed event pages and campaigns that increased website conversion rates by up to 40% and built thriving online communities, generating over 300 qualified leads in the first month through engagement-driven activities.

Beyond marketing, I am passionate about literature and storytelling. I have written thought-provoking book reviews and published literary works, bringing a creative dimension to my professional endeavors. Combining analytical expertise with a love for storytelling, I aim to create strategies that are both impactful and engaging.

Work Terms

Hours of operation: 4 hrs per day
Communications: WhatsApp texts or Gmeet
Payment: weekly basis