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Skills

  • Creative
  • Data Management
  • Design
  • Google
  • Accounting
  • Analytics
  • Collections
  • Dashboard Design
  • Data Collection
  • Data Visualization
  • Event Planning
  • Framework Design
  • Google Analytics
  • Management
  • Publishing

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Services

  • Google Analytics tagging and strategy

    $30/hr Starting at $8K Ongoing

    Dedicated Resource

    shall provide resources for the purpose of; a. Designing CLIENTs KPI framework b. Working with the technology team in Columbia on defining data scope and custom definitions of event listeners c. Create...

    AnalyticsCollectionsCreativeData CollectionData Management

  • create dashboards in Google Data Studio

    $30/hr Starting at $5K Ongoing

    Dedicated Resource

    AGENCY will design dashboards specific publisher business audiences in Data Studio • Enhance the data visualization techniques to provide more information and not just data • Create functioning data connectors...

    AccountingCreativeDashboard DesignData ManagementData Visualization

About

I'm a data whisperer and a great listener. For all the statistical rigor and analytics software certifications, listening to people is my key driver of success. It leads to learning pain points, which leads to solving problems. A fourteen-year veteran of the analytics community, I have successfully driven clients toward data maturity. I'm the leader you've been looking for to unify efforts of data scientists, tech, and business toward a common goal. I have also, thankfully, developed a reputation for being fun to work with.

I've managed end-to-end analytics solutions for digital marketing, product and digital media buying. My career has centered around digital touchpoints like content, ecommerce and adTech, but I also have project experience on multi-channel measurement and CRM.

Specialties: Analytics Software Implementation, Digital Marketing Analytics, Social Media Analytics (Risk and Network Analysis), eCommerce, Customer Intelligence, Journey Modeling, Web Analytics, Mobile Analytics, Programmatic, Public Speaking/Presentation