Digital media marketing professional with over seven years of experience in managing and developing marketing campaigns, handling the email marketing strategy and engaging with prospects.
Jyothilakshmi S
C 406 Gopalan Grandeur
Hoodi Circle, Mahadevapura Post
Bangalore -48
jyothirajes@gmaill.com
Summary
- Digital media marketing professional with over seven years of experience in managing and developing marketing campaigns, handling the email marketing strategy and engaging with prospects on social networks
- Certified Google Analytics professional with proven knowledge in utilizing SEO and SEM strategies to improve website visibility
- Created effective content strategy by performing keyword research and analysis
- Over two years of experience working as a Software developer in Microsoft technologies
Education
- Post Graduate Degree in Computer Applications (MCA) from Bharathiar University, India
- Google Analytics Individual Qualification Certification
- AdWords Individual Certified
Career Profile
Finex Credit Union, East Hartford, Connecticut, USA
Digital Marketing Consultant
Oct 2017-Present
Roles and Responsibilities:
• Perform competitor analysis, keyword research and provide SEO suggestions
• Provide insights and recommendations to enhance website content
• Implement the SEO ideas and perform the website analysis to track improvement
• Analyze user behavior and visitor trends using Google Analytics
• Manage implementation, tagging and QA for Google Analytics
ChannelLive Media Inc., Plainfield, Illinois, USA
Digital Media Marketing Analyst
Nov 2012 – Jun 2016
Roles and Responsibilities:
• Gather, define and document business requirements and define Online marketing KPIs
• Provide insights and recommendations to enhance website content
• Collaborate with multiple partners to assist with campaign tracking, data collection and reporting
• Analyze user behavior and visitor trends using Google Analytics
• Manage implementation, tagging and QA for Google Analytics
• End to end Campaign Management in various leading platforms like Adroll (Re-targeting), Google AdWords, Facebook and other Ad serving Platforms
• Manage Email list and
Work Terms
Flexible hours of operation, Can work on any time zone. Online payment