Marketing strategist with writing chops. B.A. in English Linguistics and 16 years of post-grad marketing/comm professional experience.
I’d love to help your small business flourish.
Hi. I’m Sarah, and I have a bachelor’s degree in English Linguistics from Virginia Tech and 16 years of post-graduate work experience in marketing and communication roles. I am passionate about helping others with the knowledge I’ve acquired along the way. Marketing strategy is my niche, and I have plenty of tactical skills that go along with that, such as a strong writing background.
Summary: I have a bachelor of arts in English Linguistics from Virginia Tech. My post-graduate work has spanned various communication and marketing roles, always including a technological element. I am a tech-savvy, experienced communication professional, and my strongest skills are in writing and editing. In addition, I have a wealth of experience in branding, having managed an entire branding overhaul for an international trade association, including website and logo redesigns. I have also sent trillions of marketing emails, including multifaceted campaigns written in a diagnostic selling framework. And I am about to embark on a new journey - recording books for Audible. Wish me luck!
Skills: Marketing/communications strategy with digital focus, content strategy, advertising, copywriting, proofreading, email marketing, social media/networking, SEO, web content/design, media relations, content development/management, account management, brand development, rebranding, publishing/printing, graphic design.
Computer proficiency: Adobe Creative Suite, including Photoshop, Acrobat Professional, InDesign and Illustrator, Macromedia Dreamweaver, HTML editing, and experience with various content management systems, including Joomla, DotNetNuke, WordPress, Drupal, and Ektron. Google Analytics, Google Adwords, Hootsuite, YouTube, Facebook, LinkedIn, Twitter, Flickr, ShareThis, Blue Hornet, Squarespace, Survey Monkey, MailChimp, SmartSheet, Salesforce, Marketo.
Work Terms
I work quickly and check in often. I have a straightforward communication style and try to not make assumptions. I am very friendly and open and great to work with.