Banner Image

Skills

  • Facebook
  • Newsletters
  • Twitter
  • Editing
  • Fundraising
  • Grant Writing
  • Leadership
  • LinkedIn
  • Research
  • Writing
  • Event Planning
  • Management
  • Design
  • Direct Mail Pieces
  • Event Management

Sign up or Log in to see more.

Services

  • Event Planning & Management

    $30/hr Starting at $25 Ongoing

    Dedicated Resource

    Special events are fun, but labor-intensive. Shannon Watts will streamline your current fundraising special event or help you create a new fundraising special event that will turn your donors into friends...

    EditingEvent PlanningFacebookFundraisingGrant Writing
  • Direct Mail

    $30/hr Starting at $25 Ongoing

    Dedicated Resource

    Direct mail is a key part of any annual campaign, and Shannon Watts creates direct mail campaigns that will increase your rate-of-return (aka the dollars you bring in through the mail). Shannon will establish...

    EditingFacebookFundraisingGrant WritingLeadership
  • Resumes & Cover Letters

    $30/hr Starting at $25 Ongoing

    Dedicated Resource

    Shannon Watts is well-known for her resumes and cover letters. Shannon has a unique newsletter design that grabs a potential employer's attention and won't let go. Shannon's cover letters are clear and...

    DesignEditingFacebookLeadershipLinkedIn
  • Newsletters

    $30/hr Starting at $25 Ongoing

    Dedicated Resource

    Newsletters are a great way to raise money and educate your target audience about you and your organization. But most newsletters are boring! Shannon will design your newsletter to stand apart from the...

    EditingFacebookFundraisingGrant WritingLeadership
  • Editing & Proofreading

    $30/hr Starting at $25 Ongoing

    Dedicated Resource

    Shannon has a degree from the University of South Carolina in Journalism and Mass Communications, and is an excellent editor and proofreader. Once she is finished with your project, it will be grammatically...

    EditingFacebookFundraisingGrant WritingLeadership
  • Grant Writing

    $30/hr Starting at $300 Ongoing

    Dedicated Resource

    Grant Writing is what Shannon Watts is best known for. Shannon is a Certified Fund Raising Executive (CFRE) and specializes in all forms of grant writing, including the research, preparation, submission...

    Direct Mail PiecesEvent ManagementEvent PlanningFacebookFundraising

About

Shannon L. Watts, CFRE helps nonprofit organizations unlock their fundraising potential through strategic, effective and innovative fundraising practices and results.

Shannon L. Watts, CFRE is President of Key Fundraising. Shannon works personally with every Key Fundraising client to help achieve their fundraising goals.

Born and raised in Lynchburg, Virginia, Shannon is a Magna Cum Laude graduate of the University of South Carolina, where she received a B.A. in Journalism and Mass Communications.

Shannon began her career in fundraising with the Louisiana Association for the Blind. Since returning to Virginia, Shannon worked as Development Director for The Rutherford Institute, Development Manager for Lynchburg Community Action Group and Executive Director of The Gateway. She earned her Certified Fund Raising Executive (CFRE) designation in 2004, and became a fundraising consultant in 2005.

Currently, Shannon is Assistant Governor of Rotary District 7570 Area 5 and Immediate Past President of the Association of Fundraising Professionals (AFP) Virginia Piedmont Chapter. She is also a Past President of the Lynchburg Rotary Club.

Shannon received the AFP Virginia Piedmont Chapter Outstanding Fund Raising Executive Award in 2007. She served as President of the AFP Virginia Piedmont Chapter in 2004, 2011 and 2012 and Co-Chair of the 2008 and 2013 Virginia Fund Raising Institutes (VFRI).

Work Terms

Each job requires different levels of interaction between Key Fundraising and the client, and Shannon Watts works with all her clients to ensure that they are receiving the personalized communication they need. Some jobs are served well by primarily email communication, while others are better served with in-person meetings. Shannon is happy to work at all levels of communication.

Payment requirements are determined on a case-by-case basis, but typically payment is required within 30 days of services rendered.

Attachments (Click to Preview)