A highly experienced senior international strategy director & planner interested in working with companies and individuals around the world.
For the past 15 years I have held strategy and marketing director Board level roles leading the development of brand, digital and marketing strategy and programs on both the client and agency side in the UK, Europe, US and Australia, providing high level analysis, vision and positioning, analytics and insights, strategic brand planning, management and direction to C level management at a wide variety of corporations, organisations, businesses and startups/first stage across multiple sectors including banking and financial services, CPG, property and investments, ICT, and retail, FMCG, business services, education, HR and media. A trained editor and journalist with a Masters in Communication,have taught, published and presented extensively in both the US, UK and Australia on brand trends, marketing, and communication issues for a wide variety of publications, conferences and forums. You can read more about what I think at www.diffusionblog.blogspot.com
I combine extensive business-to-business international senior brand strategy, digital consulting, communications, advertising and marketing experience, business and hands-on marketing plan development and assessment, high level writing and presentation skills across a variety of media, significant people and client management (full hands-on program management, agency and vendor management, above and below the line up to $35m),coupled with extensive new business development, social media-based analytics and reporting, budget and P&L experience
Work Terms
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