PEOPLE-FOCUSED DESIGN LEADER, MENTOR & PROBLEM-SOLVER

I am a full-stack UX/Product Designer with over 20+ years of corporate experience with intense design, strategy, research, and management skills. I am a values-driven design leader with a history of unlocking value for investors and organizations by building high-performing, low-drama global teams in the real world of prioritization and business tradeoffs.



Design Service offers:

• UX design experience in venture-backed enterprise SaaS
• Experience designing responsive Web interfaces using off-the-shelf component libraries (Material UI, Fluent UI / FAST, Carbon, Tailwind)
• Rapid prototyping
• Persona and Scenario creation
• Wireframing, Spec creation, Story boarding and task flow creation
• Hi-fidelity prototyping
• Cognitive walkthrough
• Visual design and branding
• Design System


User Research Skills
• Card Sorting
• A-B testing
• Site visits usability testing Surveys.
• Heuristic evaluations
• Focus groups
• User Task analysis,
• Usability testing (Video analysis)
• Eye Tracking

Design Team Management Skills
• Communication: Collaborate with product management and engineering
• Hiring expertise : Interview, hire, and grow the UX team A-B testing
• People management and Project management
• Empathy: Understand user perspectives by actively listening, observing
• Roadmap and Strategy
• Prove Design ROI

Tools:
Adobe Creative Suite
Sketch, Invision, Zeplin
Figma
Axure
Just In Mind
Omnigraffle
Miro, Canva
Audio, Video Editing
Photography





Education
Bachelor in Engineering - Computer Science Specialization in Human-Computer Interaction - 1st Class with distinction, Associate Degree in Multimedia, 3D, and Animation

Certification:
Certified Usability Analyst from Human Factor
International (2009)
Certification in Human-Computer Interaction from IIT Mumbai, Industrial Design Center