The Art and Science of Facebook and Instagram Ads
For more than 10 years, I worked in the financial capital markets for the Royal Bank of Canada. I was a stock and options broker with a specialization in Biotechnology. It is this business experience that naturally led me to discover Facebook Ads. There are indeed many similarities between the stock market, the "word" market of Google Ads and SEO, and the Facebook paid ads auction market. Then about 10 years ago, I decided to become an entrepreneur, I created 3 companies in digital marketing and e-learning. During that time, I have created and marketed dozens of different digital services, concepts, and products for both multinationals and SMEs. These include language courses, online and face-to-face sales, and marketing courses, dozens of Wordpress website designs, SEO courses, virtual reality public speaking courses, and web copywriting services for finance among others.
Polyglot, I am an academically trained linguist, I have a master's degree in Italian and Russian linguistics and I have a post-graduate degree in psycholinguistics and organizational psychology. However, since life has led me to a corporate career in Finance, I have also completed the required degrees in trading and brokerage. In terms of continuing education, I have an Executive ICF (International Coaching Federation) mentor-coach certification as well as a certificate in Emotional Intelligence EQ-I & EQ-360 from Reuven Bar'On and a certificate in Neuromarketing from the Business School of Copenhagen.
Work Terms
Available 15 hours / week. Payment terms are standard.
My email address : vanessa@vanessafehr.com