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Skills

  • Creative
  • Marketing
  • Content Writing
  • Boost
  • Campaign Planning
  • Customer Analysis
  • Customer Loyalty Management
  • Customer Research
  • Customer Retention
  • Customer Segmentation Strategy
  • Customer Service
  • Data Management
  • Descriptive Writing
  • Design
  • Direct Mail Pieces

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Services

  • Marketing Strategy

    $25/hr Starting at $25 Ongoing

    Dedicated Resource

    - Content creation for product descriptions to be used in web, social, direct mail, and email campaigns. - Design campaigns tailored to your customer base; messaging based on industry/demographic values...

    Campaign PlanningContent WritingCreativeDescriptive WritingDesign

  • Marketing & Customer Research

    $25/hr Starting at $25 Ongoing

    Dedicated Resource

    - Conduct surveys/questionnaires to your target market or existing customers to gain a better understanding about the demographics, values, behaviors, and preferences of your customers. - will provide...

    Customer AnalysisCustomer ResearchCustomer Segmentation StrategyCustomer ServiceFeature Writing

  • Marketing Content Writing/Editing

    $25/hr Starting at $25 Ongoing

    Dedicated Resource

    - Help creating or editing marketing content designed with a sales and customer focus - Help creating or editing marketing content intended to boost customer loyalty and customer engagement

    BoostContent WritingCreativeCustomer Loyalty ManagementCustomer Retention

  • PowerPoint Professional

    $15/hr Starting at $30 Ongoing

    Dedicated Resource

    Allow me to create professional powerpoint presentations for you. Summarize data from Excel, format meaningful charts and graphs, and present the data in a way that tells your story.

    CreativeData ManagementGraphsLayout DesignMicrosoft Excel

About

MBA in Marketing, Experienced marketing strategy, content development and customer research professional.

Marketing strategy consultant for Small to Medium Business customers, with focus on managing existing customer revenue of $26M, and implementing customer retention and loyalty programs to reduce churn rate and increase Net Promoter Score (NPS).
*Utilize analytical and communication skills to develop a well-rounded marketing communications plan to grow existing customer revenue. Responsible for promotional strategy, creative content, and analyzing results of all direct response marketing campaigns. Effectively managed marketing budget of $450k annually.
*Work with a cross-functional team to develop a customer life-cycle management process, including customer communications to build loyalty, increase product utilization, and increase web & social media engagement. Campaigns resulted in the highest response rates in company history.
*Plan, communicate, and manage front-line programs to ensure that all customer interactions are aligned with overall strategy, marketing message, and Windstream corporate values. Created quarterly summary sheets for all front-line reps, and regular meetings to report on program results and overall goals.
Hobbies: equestrian sports and road trips with my dogs

Work Terms

10-20 hours per week. $20-$40 per hour depending on the job.