Strategic, analytical, digital, traditional and non traditional marketing professional with b2b and b2c marketing, SEO, public relations, direct marketing, media buying, catalog development and more than 18 years of analytics, guerrilla marketing, affiliate programs, paid search, branding campaigns, consumer analytics, customer retention strategies, and strategic marketing successes leading retail chains, services and brands. Adept at assessing the market place, identifying emerging marketing opportunities, business alliances and partnerships, and developing targeted, integrated campaigns that drive customer response, traffic and retention. Marketing team building and mentoring. Solution-driven and analytical. Strategy development and implementation of digital technologies.
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